Judging A Box By Its Cover

Extending Pablo’s brand to packaging required product photography on the outside to reflect the character of the products found within. The system highlighted the distinct design details of each product, while employing consistent type treatments, layouts and product logo lockups to build cohesion throughout.

Pablo Designs Packaging - Circa Flat

The clean photographic approach to packaging reemphasized Pablo’s design thinking, highlighting everything you need, and nothing you don’t.

Pablo Designs Packaging - Lim360, Pixo, Clamp Mini
Pablo Designs Packaging - Swell