Communicating a Common Spirit

At UCSF, there is a palpable sense of pride. People are invested not only in their work, but in the success of their colleagues – all in the name of advancing health worldwide. This collective passion and common sense of purpose is what unites UCSF, and what we captured as part of the university’s “One UCSF” campaign.

Students, staff and faculty were invited to speak candidly about what makes UCSF unlike any other university.

Robert Mansfield on set for the One UCSF Video Campaign

A mosaic of voices captured UCSF’s maverick spirit: a diversity of thought united by a singular mission.