The Showroom Experience

Since its launch, Coalesse has showcased at NeoCon, North America’s largest commercial design event. Every year, Tolleson leads the design of Coalesse’s exhibition space, taking cues from the latest product line and the company’s vision for the future of work. Following the industry event, the space continues to serve as a year-round showroom.

Coalesse Environments on Wood Panel - Bringing New Life to Work

To signal a shift in Coalesse’s business strategy, editorial was elevated as hero to highlight Coalesse’s renewed focus on the office and its mission to bring new life to work.

Coalesse Environments with a Fabric Wall Challenge Copy Coalesse Environments Fabric Wall Challenge
Coalesse Environments with a Fabric Wall Challenge Copy
Coalesse Environments with a Fabric Wall Challenge Copy
Coalesse Environments Photo of Steel Panel Tagline
Coalesse Environments Photo of Wrapp Chair and Tables

“For The New Work Day”

Coalesse Environments Photograph of Hosu Products
Coalesse Environments Photography of Lox Chairs

Blending a sunrise and sunset image into a continuum, the space hints at the dynamic nature of the new work day – unconstrained by time or place.

Coalesse Environments Brochure - For the New Work Day Coalesse Environments Brochure - For the New Work Day
Coalesse Environments Brochure - For the New Work Day
Coalesse Environments Brochure - For the New Work Day

“Inspiration For The New Ways We Work”

Coalesse Environments Showroom Front
Coalesse Environments Photo of Millbrae Sofa

To highlight the ways work and life are merging, we integrated color and editorial to suggest the Coalesse experience at these highly fluid intersections.

Coalesse Environments Photo of Emu Pattern Seating with blue Coalesse Environments Photo detail of Emu Pattern Seating with blue
Coalesse Environments Photo of Emu Pattern Seating with blue
Coalesse Environments Photo of Emu Pattern Seating with blue
Coalesse Environments Showroom Front Detail

“Enhancing Connections”

Coalesse Environments Photograph Emu Red Sofa Lounge
Coalesse Environments Photograph SW1 Chairs

Emphasizing the connections formed throughout our day, we layered a netted fabric design atop portraits to symbolize the power of settings and space to bring us together.

Coalesse Environments Photograph of Enea Lottus Products
Coalesse Environments Collateral Folder

“Inspiration, Every Day”

Coalesse Environments Photograph of Holy Day Lounge
Coalesse Environments Photograph of Emu Collection

For the first showroom space, we brought inspiration from the outdoors inside. A product vignette adorned with 20,000 leafy green post-it notes recalled the foliage-covered walls of nearby Wrigley Field.

Coalesse Environments Photograph Emu Post-It Wall Green
Coalesse Environments Photograph of Green Leaves Coalesse Environments Photograph Detail Shot of Green Leaves
Coalesse Environments Photograph of Green Leaves
Coalesse Environments Photograph of Green Leaves